Face Filters
About
Sportytrip is a sports experiences and fan engagement firm.
The Problem
How can teams/brands connect with sports fans in and out of stadiums?
The Solution
The advent of technology has brought a smartphone to the hands of one and all. Affinity to sports coupled with the craze of capturing a moment in time gave rise to Face Filters - Augmented Reality effects that were curated to the needs of brands and sports teams, with seamless integration across social platforms.
Through customisable filters, teams/brands connected with their customers leading to an increase in digital footprint and a rise in engagement levels.
Contribution
Product Conceptualisation
Design
Product Development of Filters